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The Science and People Behind Nike NEXT%

Barometers of progress abound in running. Thresholds like the 10-second 100-meter dash, four-minute mile and two-hour marathon captivate athletes and fans alike. Once one barrier falls, a new benchmark is…

Chelsea Brings Touch of Savile Row to Stamford Bridge

Chelsea’s 2020-21 home kit blends the latest in athletic innovation with the finesse of fine London tailoring. Inspired by London’s long association with master tailors and their exquisite craftsmanship, the…

Three Women’s-Exclusive Styles Highlight Jordan Brand’s Fall 2020 Assortment

The Jordan Brand Fall 2020 collection brings fresh design approaches to retro looks. Four iterations of the Air Jordan I and three women’s-exclusive styles lead the latest from the Jumpman.…

Women’s Exclusive Nike Air Zoom Double Stacked Translates Race Day to Every Day

The Nike Air Zoom Double Stacked celebrates an iconic Nike technology, Zoom Air, through a bold, feminine design language. Built on an elongated, women’s-specific last and drawing cues from early…

Nike Flight Ball: A Revolution in Football Aerodynamics

Every football has some unpredictable movement in flight, and due to a variety of aerodynamic parameters. For instance, if a ball is completely smooth, it is gripped by the air,…